Associated Artists of Winston-Salem
Associated Artists is a nonprofit organization that has been in existence for more than fifty years. Their goal is to provide exhibition opportunities for local artists in both a gallery setting as well as in public spaces throughout the city. In addition, volunteers and mentors work together to create learning opportunities for emerging artists.
Closed Carrier
Associated Artists and DavidsonRoth approached Fifth Letter to craft a giving piece that would appeal to philanthropic decision-makers in large area companies. We decided upon a format that would have some artistic flourishes while still being clean and organized enough for a quick read by an executive.
The format of the carrier is not only intended to provide protection when the piece is mailed, but also a bit of a flourish when a more intimate exchange happens and a brochure simply changes hands. The dots on both the brochure and carrier reference pools of paint on a palette, while the wonderful illustration by Leigh Wells depicts the “fire in the belly” spirit that drives people to create.
This piece was printed on Pegasus Super Smooth uncoated papers. The mill liked our design so much that it is being used as a nationwide promotion for their company.
Open Mailer
Associated Artists and DavidsonRoth approached Fifth Letter to craft a giving piece that would appeal to philanthropic decision-makers in large area companies. We decided upon a format that would have some artistic flourishes while still being clean and organized enough for a quick read by an executive.
The format of the carrier is not only intended to provide protection when the piece is mailed, but also a bit of a flourish when a more intimate exchange happens and a brochure simply changes hands. The dots on both the brochure and carrier reference pools of paint on a palette, while the wonderful illustration by Leigh Wells depicts the “fire in the belly” spirit that drives people to create.
This piece was printed on Pegasus Super Smooth uncoated papers. The mill liked our design so much that it is being used as a nationwide promotion for their company.
Brochure, Side 1
Associated Artists and DavidsonRoth approached Fifth Letter to craft a giving piece that would appeal to philanthropic decision-makers in large area companies. We decided upon a format that would have some artistic flourishes while still being clean and organized enough for a quick read by an executive.
The format of the carrier is not only intended to provide protection when the piece is mailed, but also a bit of a flourish when a more intimate exchange happens and a brochure simply changes hands. The dots on both the brochure and carrier reference pools of paint on a palette, while the wonderful illustration by Leigh Wells depicts the “fire in the belly” spirit that drives people to create.
This piece was printed on Pegasus Super Smooth uncoated papers. The mill liked our design so much that it is being used as a nationwide promotion for their company.
Brochure, Side 2
Associated Artists and DavidsonRoth approached Fifth Letter to craft a giving piece that would appeal to philanthropic decision-makers in large area companies. We decided upon a format that would have some artistic flourishes while still being clean and organized enough for a quick read by an executive.
The format of the carrier is not only intended to provide protection when the piece is mailed, but also a bit of a flourish when a more intimate exchange happens and a brochure simply changes hands. The dots on both the brochure and carrier reference pools of paint on a palette, while the wonderful illustration by Leigh Wells depicts the “fire in the belly” spirit that drives people to create.
This piece was printed on Pegasus Super Smooth uncoated papers. The mill liked our design so much that it is being used as a nationwide promotion for their company.